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Hi! I am the CEO of a small (for now) business in Louisville, KY. I am reading "Guerilla Marketing" and am looking for creative ideas for how I can better market our business. We are in the specialty packaging and shipping business. We ship all of the super fragile, awkward, large, and valuable items no one else wants to handle. The company was literally started to help raise money for our church, and we want to be able to give more. To learn about us, you can check out my Yahoo 360 Blog, or visit our Yahoo hosted Web Site at www.ExodusInt.com. Thanks for any suggestions, and God Bless!
How do I market my business better?
Small Business Marketing Strategy: Target the up-and-coming search engines
While Google still rules the roost when it comes to Internet search engines, and Yahoo is firmly entrenched in second spot, a number of new start-ups are hoping to give them a run for their money. And a good small business marketing strategy would be to check them out and see how you can make them work for your site!
Some of the new up-and-comers include:
Powerset (www.powerset.com): A "natural language" search engine
Hakia (www.hakia.com): A "meaning-based" search engine
Wikia(www.wikia.com): A "community-based" search engine
ChaCha(www.chacha.com): A "social networking-based" search engine
Snap (www.snap.com): A search engine that offers visual previews
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