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Hi,. I know I'm not meant to talk about this, but i really dont give a crap! My CPC is $0.04 on google adsense??? Is it really that low? I have web hosting advertisements, which on keyword country get in the region of $4 a click. Now I would have thought i'd be somthing in the region of a 50/50 split but I'm getting a hundreth of that?
What I want to know is (without telling me your cost per click) is how much you get on it? Ie is it a lot higher or is this normal?
I get 4 cents (CPC) a click? What.......?
What you get per click from Adsense is not a straightforward calculation -- that whatever the advertiser paid for it, that's what you get.
Your CPC depends of course on the amount paid by the advertiser. However, there is the percentage sharing with Google and the publisher, which Google does not disclose.
But if you are getting only $0.04 per click on keywords that typically cost the advertiser $4 per click, then you must be SMARTPRICED.
Smart pricing is a Google Adwords feature and is the big unknown in Adsense. No one knows how this actually works. But it can affect the pricing of the ads on your site. If the advertiser paid for $0.50/click - but your site is smartpriced - then the cost may be discounted lower (e.g. $0.25). So you may try to develop a site based on high paying keywords but if smartpricing gets to you, then you may not get as much per click as what you are expecting from your keywords.
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